 |
| Marty Malik (left), Vice President of Global Corporate Business Development at Amazon, and Jose Munoz, COO and President of Hyundai Motor Company, pose for a commemorative photo next to the all-new Santa Fe after announcing their partnership. [Provided by Hyundai Motor Company] |
[Herald Economy=Seo Jae-geun] Hyundai Motor Company will be the first among the global finished car brands to start selling cars online in the U.S. market through Amazon starting next year. In addition, the company plans to equip new cars launched in the U.S. with Amazon’s AI assistant ‘Alexa’ starting from 2025.
Hyundai Motor Company announced that it has signed a broad and strategic partnership with Amazon at the 2023 LA Auto Show held at the LA Convention Center in the U.S. on the 16th (local time) to provide customers with innovative and new experiences.
The partnership includes ▷Online car sales on Amazon ▷Selection of Amazon Web Services as the cloud-first provider for digital innovation ▷Future cooperation in various fields, including the installation of Amazon’s AI assistant ‘Alexa’ in Hyundai’s new cars.
First, Hyundai Motor Company and Amazon will sell Hyundai’s vehicles through Amazon in the U.S. starting from 2024. Hyundai is the first brand that allows customers to purchase vehicles on Amazon.
Customers can go through the entire car purchase process on Amazon, including finding a vehicle available for purchase in the desired area according to various selection options such as model, trim, color, and features, selecting payment and financing options, and making a payment.
In addition, Hyundai Motor Company has chosen Amazon Web Services (AWS) as the cloud-first provider for overall innovation in data management, including computation, storage, management and operation, analysis, AI, and Internet of Things (IoT). Hyundai plans to primarily apply AWS to production optimization, manufacturing and supply chain management, security and disaster recovery, and connected car development.
 |
| Marty Malik (left), Vice President of Global Corporate Business Development at Amazon, and Jose Munoz, COO and President of Hyundai Motor Company, announce their partnership. [Provided by Hyundai Motor Company] |
Starting from 2025, Hyundai customers can utilize various features using Amazon’s AI assistant ‘Alexa’. Customers can ask Alexa to play music, podcasts, and audiobooks, set notifications, modify schedules, check calendars, and even request the latest traffic updates or weather forecasts, in addition to various smart home functions.
Andy Jassy, CEO of Amazon, said, “Hyundai Motor Company is an innovative company that can share Amazon’s passion to make customers’ lives better and easier. This partnership should play a role in not only making it easier for customers to buy cars online, but also in using Alexa in the car for entertainment, shopping, smart home control, and schedule checking, and in transferring data to Amazon Web Services to innovate customer experience and business operations. We look forward to developing various business models with Hyundai in the future.”
Jang Jae-hoon, President of Hyundai Motor Company, said, “The cooperation with Amazon, one of the most customer-centric companies in the world, is an opportunity to expand Hyundai’s business and sales network and accelerate the transition to electrification, thereby realizing the future of smart mobility.”
He continued, “Amazon is an ideal partner that can realize Hyundai’s vision of ‘Progress for Humanity’, which is about moving people and goods in a more efficient and sustainable way. Hyundai is the first car company that allows the entire purchase process from vehicle selection to receipt on Amazon. This shows that Hyundai is continuously pursuing ways to enhance customer experience with Amazon.”
댓글0